海角社区 Creates Virtual Production Program for Real-Time Filmmaking with $1.25 Million in Support from Louisiana Economic Developm

August 18, 2021

As Louisiana鈥檚 flagship institution, 海角社区 is committed to responding to current and emerging industry needs, particularly in the state鈥檚 strategic sectors, such as entertainment.

Virtual production studio

The joint LED-海角社区 investment in the 海角社区 Virtual Production Program will cultivate a new generation of students fluent in the techniques and approaches of emerging media filmmaking, a growing industry leveraged by video game technologies.

By combining technical and artistic disciplines, 海角社区 has received a $1.25 million investment from Louisiana Economic Development (LED) to accelerate content creation and talent development. The effort will help secure the state鈥檚 position in a rapidly changing film and television industry where movies and series increasingly rely on photorealistic gaming technologies for backgrounds and special effects. To support student learning and storytelling using these new technologies, 海角社区 is also entering the Unreal Academic Partner Program by Epic Games, developer of Unreal Engine.

Recent advances in video game technology that allow for photorealistic, real-time renderings of fully fictional characters and environments have flipped the script on what鈥檚 possible in moving picture creation. Productions like The Mandalorian and upcoming Marvel releases are relying on real-time compositing and state-of-the-art LED wall technology to place actors into massive virtual landscapes that could be changed from arid desert to frozen tundra at the click of a button. Real-time compositing also allows actors, directors, and crews to create more in the moment and see the full picture on set instead of filming against green screens, which tends to push the actual making of the movie or episode into post-production.

A five-year grant of $1.25 million from the LED Entertainment Development Fund will now establish the 海角社区 Virtual Production Program, a dedicated curriculum and production environment to cultivate a new generation of students fluent in the technologies and approaches of emerging media filmmaking. The new program will establish an industry-advised virtual production studio and connect and build upon existing programs in seven 海角社区 colleges, centers, and schools: Digital Art (海角社区 School of Art); Film & TV and Experimental Music & Digital Media (海角社区 College of Music & Dramatic Arts); Screen Arts (海角社区 College of Humanities & Social Sciences); Digital Media Arts & Engineering, Electrical Engineering, and Computer Science (海角社区 College of Engineering); and the 海角社区 Center for Computation & Technology. Over 300 students at a time will be able to cross-train and collaborate in novel ways on projects on the frontier of virtual and augmented reality using emerging cinematic techniques, whether they enter the program based on interests in gaming technology, visual effects, filmmaking, animation, art, music, performance, screenwriting, engineering, or computer science.

鈥淭he [Entertainment Development Fund] was created with workforce development and education in mind, and 海角社区 will support both with this exciting program.鈥

John Bel Edwards, Governor of Louisiana

The Entertainment Development Fund was a key feature of the motion picture incentive program enhancements signed into law by Louisiana Governor John Bel Edwards in 2017.

鈥淥ur Entertainment Development Fund aims to prepare Louisiana residents for the broad range of quality jobs that the entertainment industry is creating in our state,鈥 Governor Edwards said. 鈥淚 am excited to see our flagship university join in this effort, with plans for an innovative new course of study in production and filmmaking for new media. The fund was created with workforce development and education in mind, and 海角社区 will support both with this exciting program.鈥

The joint LED-海角社区 investment will provide training and production opportunities for students as well as for the Louisiana film industry, including independent filmmakers. The effort received broad support from local, national, and international industry leaders, including Unity, the most widely-used game development platform in the world, and supervisors from visual effects companies like Weta Digital, based in New Zealand, and Crafty Apes in Baton Rouge.

鈥淰irtual production is going to disrupt the film industry.鈥

Sam Claitor, head of production at Crafty Apes

鈥淰irtual production is going to disrupt the film industry,鈥 said Sam Claitor, head of production at Crafty Apes. 鈥淭he transition is comparable to when cameras went from shooting film to digital. We enthusiastically support 海角社区鈥檚 Virtual Production Program and look forward to working with their faculty, students, and graduates to help us push the boundaries of entertainment technology, contributing to the growth of Louisiana鈥檚 film industry.鈥

Magnopus, a visual development company in Los Angeles that forges design, art, and technology to create new experiences across emerging mediums, also supports the 海角社区 initiative.

鈥淰irtual production plays a democratizing role in putting the tools of storytelling into the hands of everyone,鈥 Magnopus CEO Ben Grossman said. 鈥淚t鈥檚 critical that current and future generations of students learn these new techniques, and we look forward to working with the amazing artists to come out of the 海角社区 program.鈥

As an Unreal Academic Partner, 海角社区 students will gain access to additional training resources and advanced information on internships and hiring events.

鈥淭here is ample opportunity ahead for creators in emerging fields like virtual production, and this is an excellent example of how to prepare students for the future.鈥

Julie Lottering, director of Unreal Engine Education at Epic Games

鈥淲e鈥檙e thrilled to welcome 海角社区 as an Academic Partner in our program, where faculty and students will continue to build the bridge between their classrooms and industry,鈥 said Julie Lottering, director of Unreal Engine Education at Epic Games. 鈥淭here is ample opportunity ahead for creators in emerging fields like virtual production, and this is an excellent example of how to prepare students for the future.鈥

In coming months, 海角社区 will build a state-of-the-art virtual production stage, or XR studio, on the main 海角社区 campus in its Digital Media Center, also home to the university鈥檚 Center for Computation & Technology and EA Baton Rouge. The XR studio will have a full-scale LED wall, photogrammetry, motion capture, and motion control to create virtual sets, performances, and cinematography for virtual production education and curriculum development.

鈥淭he new studio will place 海角社区 at the forefront of real-time filmmaking and empower our students鈥 work for years to come,鈥 said Marc Aubanel, director of the 海角社区 Digital Media Arts & Engineering (DMAE) program. 鈥淭he program will open up more positions in digital art in Louisiana, including for modelers, level designers, animators, lighters, and CG supervisors.鈥

鈥淯sing real-time technology for compositing, visualization, and post-production allows for faster iteration and on-set improvisation.鈥

Derick Ostrenko, digital art area head in the 海角社区 School of Art with a joint appointment in the 海角社区 Center for Computation & Technology

鈥淏y building an XR studio that plays on the convergence of virtual, mixed, and augmented reality, we can design tailored experiences that immerse its builders, participants, and viewers,鈥 said Derick Ostrenko, digital art area head in the 海角社区 School of Art with a joint appointment in the 海角社区 Center for Computation & Technology. 鈥淯sing real-time technology for compositing, visualization, and post-production allows for faster iteration and on-set improvisation.鈥
 
As graduates of the 海角社区 Virtual Production Program, students will access high-paying careers for artists with real-time 3D skills. The demand for such skills has more than doubled in the past decade and is expected to grow further as Louisiana鈥檚 film industry continues to hybridize, merging digital and physical production, gaming, and film